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1st February 2017

Pharmacy group launches falls campaign

Community Pharmacy Wales is launching a campaign called Steady On... Stay Safe as part of drive to boost awareness of the issue of falls among older people, the leading cause of fatal injuries in the group.

The campaign, which is run in conjunction with Care & Repair, RNIB and the Chartered Society of Physiotherapy, aims to raise awareness of the consequences of falls and how best to avoid them. Every year in Wales between 230,000 and 460,000 older people suffer from a fall.

For four weeks in February and March, all 716 community pharmacies in Wales will take part in the campaign, officially launched on February 6. Community pharmacists and their staff will be proactively discussing some of the risks associated with falling including staying active and simple exercises to stay strong, risks in their home environment, the need for regular eye tests and the use of medicines that can contribute to falling.

Read more on this story on the Community Pharmacy Wales website. Cardiff & Vales NHS Trust has produced posters for anyone to use – go here for English and here for Welsh – and you can also sign up for information on the bronze level for Quality Improvement here.

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